Posted: 8. February 2019 at 07:36 CEST
Nikon published their earnings report for the third quarter of FY 2019 (fourth quarter of 2018, 01 Oct. – 31 Dec.). For the Imaging sector the firm reported both lower revenue (-25.5 bn. Yen) and operating income (-7.6 bn. Yen):
High-end camera sales were brisk thanks to the new ML (Nikon Z6, Z7) launch, but fierce competition in the shrinking entry and mid-range DSLR markets suppressed the volume largely in addition with the initial cost, resulting in revenue and profit reductions.
Very noticably are the crashing sales of fixed-lens digital cameras (Compact DSC): Based on volume the firm produced about 40% less cameras compared to last year.
In the report, Nikon refrains from making forward looking statements; like the competition the japanese camera maker will likely focus on the more profitable product segments. Expect more higher-priced full frame models and fewer entry level compacts and DSLRs.
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